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My BIG Idea: Financial literacy across BengalSajal Roy, Kolkata

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Key Take-Aways
  • Holding regular IAPs across the state of Bengal to increase financial literacy and awareness.

  • Success depends on discipline. From monthly IAPs, now conduct weekly or more IAPs in city as well as rural areas.

  • In a city IAP, maybe 50% have invested in mutual fund. In tier II, only 10% have invested in MFs.

  • Due to bad experiences with money laundering, many are wary of mutual funds. So education and awareness is really required for them to understand the differences and win confidence.

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