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Globally, it started with institutional invetors who wanted yield. As rates have fallen, the need for yield is also driving this trend for absolute returns in India as well.
Absolute return strategy is less correlated to markets and that is a good fit for affluent investors looking for some diversification.
Conservative investors can look at absolute return strategies as all-weather solution. Absolute return can be run in any product including mutual funds, PMS or AIFs.
Investors need to understand the risk and understand the products as well strategies before investing. Ask the advisor your doubts and avoid investing in products which you don't understand
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