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Sales heads brainstorm distribution trendsSales Heads Round Table,

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Key Take-Aways
  • There are currently 4 models - 1. pure distributor execution model 2. Advice cum distribtion where the digitization is now getting evolved. 3. Purely digitized and template based model. 4. RIA.

  • RIA model will become large in the HNI space. Digitization based model will become more mainstream. Distributors have to see digitization as a facilitation instead of intermediation.

  • Narrative has changed from amount to # of clients, all about customer acquisition. So digitization is a necessity for IFAs to connect to many as clients as possible.

  • Bottom of the pyramid -- those who have 20-30K one-time investment -- are not being serviced. For that segment, distributors need to invest in technology as well as human resources.

  • Relationship led business development is a thing of the past and is now driven by content selling and advice around portfolio allocation. IFAs have to increase their knowledge base, use technology.

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Comments Posted
Vikas Gupta ARN NO :25367 Rohtak, 30 Nov 2018

I am sorry to write that ABSL MF has started well for our fraternity with Privilege Club benefits like GAP but it soon took off in the current FY. The AMC started tapering off its contribution in the current FY as promised in the agreement. There is no response from the Local office, no visit from the local office from the day of its opening. Please look into the matter URGENTLY.

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